☁️ Salesforce Integration

Connect your Salesforce CRM to sync accounts, contacts, and push health scores automatically.

Overview

The Salesforce integration enables bi-directional data sync between Meza AI and your Salesforce CRM. Keep your sales and customer success teams aligned with real-time health scores, engagement data, and automated opportunity creation based on customer signals.

Prerequisites

  • Salesforce account with API access enabled
  • Admin permissions in both Salesforce and Meza AI
  • Accounts and Users data models configured in Meza AI

Connection Steps

1

Navigate to Integrations

Go to ConfigurationIntegrations in the left sidebar.

2

Select Salesforce

Find Salesforce in the available integrations list and click Connect.

3

Authorize Access

You'll be redirected to Salesforce to authorize Meza AI. Log in with your Salesforce credentials and grant the requested permissions.

4

Configure Settings

Enter a Data source name to identify this connection in Meza AI.

5

Complete Setup

Click Save to complete the integration. Your data will begin syncing automatically.

Configuration Parameters

ParameterDescriptionRequired
Data source nameA friendly name to identify this Salesforce connectionYes

Capabilities

Once connected, you can:

  • Sync Accounts & Contacts — Automatically sync account and contact data between platforms
  • Push Health Scores — Update Salesforce fields with real-time health scores from Meza AI
  • Create Opportunities — Automatically create expansion or renewal opportunities
  • Push Churn Indicators — Flag at-risk accounts directly in Salesforce
  • Trigger Workflows — Use Meza AI signals to trigger Salesforce automations

💡 Note

Salesforce sync runs automatically at regular intervals. You can also trigger a manual sync from the integration settings page.

What's Next?